Independent Research and Policy Advocacy

Customer Centricity Challenge

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Abstract

In February 2018, CGAP, SPTF, Leapfrog and Dvara Trust (formerly IFMR Trust) are organising a learning event on customer centric business models in Mamallapuram, Chennai, India. The event titled “Customer Centricity: Enabling Financial Choices and Positive Outcomes for Low-Income Customers” is intended to influence financial service providers, investors, and policymakers to adopt a business model that is based on understanding and serving the unique and diverse needs of low-income customers.

As part of the event, we are inviting entries for a contest on customer-centric business practices. The contest is intended to give financial service providers that have implemented innovative customer-centric solutions a platform to share their journey and ideate with key stakeholders from the sector. Winning entries will be showcased at the event that will also host donors and investors.

More details about the contest can be found here. The last date for receiving entries is Dec 8, 2017.

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